Adam is a content producer and strategist with 8+ years experience developing content for some of Canada’s favourite brands.
Being along for the content marketing ride since day one, he’s seen how quickly the industry has evolved. The ways brands can use content to connect with their fans and promote their messages, and how their fans consume and share that content, have been on an evolutionary fast track. Yet production – how that same content gets made – hasn’t been keeping up.
Tired of creating backdrops out of bristol board and bed sheets, and overall half-assing production value due to time and budget constraints, he identified a need for a new kind of content production facility. The kind of place where you could get studio space for as long or little as you need it. A place where you can go from ideation to final product in the same day, while achieving a high level of production value (read: shit would look profesh). Enter AstroLab Studios Inc.
As the founder of AstroLab, Adam now keeps busy leading the marketing and content development for his own business, while still having the opportunity to help others who come through his doors with their own challenges. It’s a dream job for him.
When he’s not busy with the studio, Adam enjoys photographing animals and cities and is general manager for Toronto electronic music producer Saad Ayub’s career: a passion project that keeps him on his toes, to be sure.
- Content strategy
- Digital content production
- Project management
- Marketing and business development
Homepage image courtesy of Flickr user Phillip Grondin